Open Sleep In, Lebanon style
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Swish! Nothing but Net!!
by Gangster Octopus
Fri Jul 25, 2008 at 09:10:08 AM PDT
Check out this Editorial cartoon in todays Sacramento Bee.
Saturday, July 26, 2008
I am William "Papa" Meloney and I endorse this message.
Friday, July 25, 2008
Open Advise, timeless
When you find yourself in danger,
When you're threatened by a stranger,
When it looks like you will take a lickin'...
There is one thing you should learn,
When there is no one else to turn to,
Caaaaaall for Super Chicken
I am William "Papa" Meloney and I endorse this message.
Open Cartoon: Cause she said so, again!
I am William "Papa" Meloney and I endorse this message.
Open Sewing
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Open Appreciation: Sysadmin Day
Here is what we do and why we do it ...
A sysadmin is a professional, who plans, worries, hacks, fixes, pushes, advocates, protects and creates good computer networks, to get you your data, to help you do work -- to bring the potential of computing ever closer to reality.If you can read this, thank your sysadmin
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Open Money Grubbers: Hasbro
ChannelWeb reports ...
Hasbro Files Suit Against Logophile's Delight Scrabulous
3:34 PM EDT Thu. Jul. 24, 2008Hasbro has filed a lawsuit against the makers of the popular Facebook application Scrabulous a Southern District of New York court. Developed by bothers Rajat Agarwalla and Jayant Agarwalla, Scrabulous quickly became one of the most popular applications on the social networking site after its launch in July 2006. In the suit, Hasbro claims that the application infringes on its intellectual property rights.In addition to the Agarwalla brothers, their company, RJ Softwares, is listed as a defendant in the case, according to Reuters.
The toy maker also sent notice to social networking site Facebook, asking the company to remove the application from its United States and Canadian versions of the site as quickly as possible. This is the second time Hasbro has asked Facebook to remove the application.
After seeing the popularity of the Scrabulous application on Facebook, Hasbro launched a Scrabble application to compete with RJ Softwares offering. Scrabulous remains a more popular application.
"We view the Scrabulous application as clear and blatant infringement of our Scrabble intellectual property, and we are pursuing this legal action in accordance with the interests of our shareholders, and the integrity of the Scrabble brand," Hasbro's General Counsel Barry Nagler said in a statement.
Hasbro owns the rights to Scrabble in North America while Mattel owns the rights to the popular board game for logophiles worldwide.
As I have observed before this is a case of Ha$bro Stupidity. If just once BIG MONEY BU$INE$$ would get a clue and make nice - everyone would do well. Instead Ha$bro will just enjoy the ire of MILLIONS of FaceBook users.
Hmmmmm, yeah, that's fair - little bruised ego and millions of ire. D'uh!!!
I am William "Papa" Meloney and I endorse this message.
Thursday, July 24, 2008
Open News Flash: John T. Scopes fined $100.00
Curious how so little has changed ...
This week marks 83 years since a jury in tiny Dayton, Tennessee convicted and fined $100 a teacher by the name of John T. Scopes, a man who had the courage and determination of spirit to challenge a state law forbidding the teaching of Darwin’s theory of evolution.... still refuted and condemned for his blaspheming views.
I am William "Papa" Meloney and I endorse this message.
Open Borders: The New Geography
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Wednesday, July 23, 2008
Open Cartoon: 'cause my sister told me to, ok?
I am William "Papa" Meloney and I endorse this message.
Open Advertisements: A Shouting Match In An Empty Room
In a nutshell advertising doesn't work in Social Media because it violates my first Law of Business:
There are no friends in business and there is no business between friends.How can an advertiser pose as a friend when their only objective is to conduct the business of opinion swaying?
Doc and David started off their "Markets are Conversations" chapter of the Cluetrain Manifesto with this prophetic observation...
When you think of the Internet, don’t think of Mack
trucks full of widgets destined for distributorships,
whizzing by countless billboards.
Think of a table for two.
- @man
If we, as advertisers, are to be successful in influencing the opinions and behaviors of consumers then our message must be molded to fit into the framework of current social media. The currency of the current social media is attention. Whether acknowledged as fame, notoriety, or popularity the consumer's object of attention is the value of the moment. The business relationship that affixes an opinion or behavior changing stimuli to the object of attention is where advertising's value is pinned.
Social Media is the intimate conversation being held at the table for two. One or the other or both of the members of this intimate party have to be willing (incentivized?) to bring an opinion or behavior changing stimuli to the table. This calls for an example ...
My little sister Sally just loves the plush cuddly Coca-Cola(TM) Polar bear cubs. I am confident that she would allow the animated little cherub cub to wink and wave and drink the occasional Coke(TM) on her MySpace/FaceBook page in return for say a free 12oz bottle of Coke(TM) per month.Sally would be even more pleased when the little animated cub displayed different behaviors - because it is not a static jpg image but a embedded feed from the PR firms servers. (Note to PR: This allows you to control dynamic content AND monitor the number of 'hits' that Sally's "Ad" is generating.)
Wouldn't Sally be pleased when, as her site becomes more popular, the little cub "gives" more and better rewards?
...so please stop SHOUTING!
I am William "Papa" Meloney and I endorse this message.
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