Tuesday, February 09, 2010

Facebook Nations

How to split up the US - Peter Warden


In a nutshell, Warden’s data analysis showed that Facebook users in the U.S. can be roughly segmented into seven regions, which he named facetiously:

  • Stayathomia: This belt’s defining feature is how near most people are to their friends, implying they don’t move far.

  • Dixie: Like Stayathomia, Dixie towns tend to have links mostly to other nearby cities rather than spanning the country.

  • Greater Texas: Unlike Stayathomia, there’s a definite central city to this cluster, otherwise most towns just connect to their immediate neighbors.

  • Mormonia: The only region that’s completely surrounded by another cluster, Mormonia mostly consists of Utah towns that are highly connected to each other, with an offshoot in Eastern Idaho.

  • Nomadic West: The defining feature of this area is how likely even small towns are to be strongly connected to distant cities; it looks like the inhabitants have done a lot of moving around the county.

  • Socalistan: LA is definitely the center of gravity for this cluster. Almost everywhere in California and Nevada has links to both LA and SF, but LA is usually first.

  • Pacifica: Tightly connected to each other, it doesn’t look like Washingtonians are big travelers compared to the rest of the West, even though a lot of them claim to need a vacation.
  • Posted via email from Pa^2 Patois

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